Wednesday, May 11, 2011

it's been a while - PLDT mother's day billboard

It's been a while since I've been able to post. It's been a busy couple of months at work, a motorshow, a string of business trips to Monte Carlo, Geneva, Shanghai and Munich. Seeing advertising in other countries makes me a bit sad about what we have here, I didn't place so much attention in grabbing ads from other countires but a particularly nice one with Mercedes Benz and the new CLS was placed in London Heathrow.



But at least a good one popped up this mothers day with PLDT's ad focusing on how close you were with your mom before. A well played visual accompanied by very good copy.

(you were this close before. hopefully it still remains the same this mother's day.)


On a far off note, C2's radio jingle is friggin' annoying, why does every body keep on using jingles in this damn country? I'll make it a point to keep an ear out for jingles this week and blast them on my next post. ughh.